**Mike Tyson vs. Jake Paul: The Pinnacle of Entertainment Disguised as Sport** As a boxing enthusiast, I find the prospect of Mike Tyson facing off against Jake Paul to be utterly distasteful. Yet, it’s undeniable that there is a significant audience for such spectacles. Mark Borkowski, a seasoned public relations expert, has collaborated with a diverse array of figures, from Mikhail Gorbachev to Diego Maradona, and even Jim Rose, an American performer known for his extreme acts. He has also orchestrated memorable events, such as Ian Botham’s reenactment of Hannibal’s journey across the Alps with elephants and the surprising success of Cliff Richard’s "Saviour’s Day" reaching the top of the Christmas charts despite limited airplay. Given his extensive experience, Borkowski is well-equipped to discuss the upcoming spectacle: Mike Tyson’s fight against Jake Paul, set to be streamed to 300 million homes via Netflix this weekend. At first glance, I expressed my disdain to Borkowski about this event. Many boxing fans share my sentiment. This fight perpetuates a myth that was already far-fetched in 2004, let alone in 2024: the notion that Tyson remains one of the fiercest fighters alive, rather than a 58-year-old who recently lost 26 pounds due to a serious health scare involving an ulcer that caused him to vomit blood and experience severe digestive issues. This event not only jeopardizes Tyson’s legacy in boxing but also raises concerns about his well-being. Despite Netflix’s extravagant marketing efforts, the fight feels more like a circus act than a legitimate sporting contest.